Welcome to the fourth and final installment of my series on the “free” PC/Net movement. Today we examines the limitations and advantages all VARs need to understand as the customer base shifts from consumers to small to midsize businesses (SMBs).
What are the limitations of the “free” PC/Net movement which VARs should be aware of?
There’s been lots of hype out there on the bundling service providers (BSPs)–some justified, most not. Let’s cut through all the propaganda and examine some of the limitations to these BSPs and what VARs should consider when evaluating a BSP as a potential business partner.